WordPress is one of the most powerful and popular tools in the world for building websites. But what many people don’t realize is that it can also be a serious money-making machine — if you know how to use it strategically.
In this guide, you’ll learn step-by-step how to make money creating websites with WordPress, even if you’re starting completely from scratch.
Content
Why WordPress Is a Great Source of Income
Stats that Prove Its Potential:
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Over 43% of all websites on the internet are powered by WordPress
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Used by small businesses, major brands, bloggers, online stores, and more
📌 Source: W3Techs – Market share of content management systems
Key Benefits for Aspiring WordPress Entrepreneurs:
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Low startup costs
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Open-source and endlessly customizable
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Huge community with thousands of free plugins
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Easy to learn and quick to deploy
5 Ways to Make Money with WordPress
1. Build Websites for Local Businesses
💡 Tip: Focus on niches like clinics, salons, pet stores, fitness studios, etc.
2. Create High-Converting Sales Pages for Digital Creators
Use tools like Elementor or Bricks Builder for modern, optimized layouts.
3. Build Portfolios or Online Shops for Freelancers and Artists
Install WooCommerce to enable selling products or services directly.
4. Sell Ready-Made Website Templates (White Label Model)
Pre-build niche websites (e.g., for restaurants, lawyers, consultants) and resell them with minor tweaks.
5. Offer Monthly Maintenance and Support Services
Include:
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Regular updates
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Site backups
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Bug fixes and performance improvements
💰 Tip: Start your monthly packages at $20–$50/month (or more depending on the scope)
Step-by-Step: How to Get Started
Step 1 – Learn the Basics of WordPress
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Use the free WordPress.org courses
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Practice using LocalWP or affordable hosting providers like Hostinger or Bluehost
Step 2 – Build Your Portfolio (Even Without Clients)
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Create 3 well-designed demo websites
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Present them as case studies in your portfolio
Step 3 – Find Your First Clients
Where to Look:
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Facebook Groups
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Freelance platforms like Upwork, Fiverr, or PeoplePerHour
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Local business directories or networking events
How to Stand Out:
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Focus on solving the client’s real problem
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Sell results, not just design
Step 4 – Scale with Additional Services
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Basic SEO optimization
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Google/Meta Ads setup
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Content creation (blogs, landing pages, etc.)
Pro Tips to Build a Profitable WordPress Business
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Stay up to date with trends (e.g., minimalist design, one-page websites)
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Create repeatable processes to streamline your work
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Use ready-to-go proposals and contracts to save time
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Leverage AI tools (like ChatGPT or Jasper) to speed up content writing and layout ideas
Final Thoughts
Making money with WordPress is not just possible — it’s realistic even if you’re starting today. The key is understanding what to offer, how to attract clients, and consistently delivering value.
🎯 Start with simple services and expand your offerings over time.
The most important step is to begin — and build a solid reputation from there.